Ctrl+Shift+N every time, you can always run Chrome in “Incognito” mode by default.
Right-click on the Chrome shortcut, then left-click on “Properties”.
Then Find the “Shortcut” tab, there will be a special field containing the following line:
C:\Program Files (x86)\Google\Chrome\Application\chrome.exe
Next, Add “-incognito” at the end of the line to make it look like this:
C:\Program Files (x86)\Google\Chrome\Application\chrome.exe” -incognito
Finally, Click on “Save”.
Now, every time you start the browser, you automatically enter the "Incognito" mode.